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Business communication: concept,cases & Application

Business communication: concept,cases & Application

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Special Price Rs.290.00

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Business communication: concept,cases & Application

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Author: P.D.Chaturvedi & Mukesh chaturvedi


Language: English

Availability: In stock

Regular Price: Rs.479.00

Special Price Rs.290.00

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  • Author: P.D.Chaturvedi & Mukesh chaturvedi
  • Language: English
  • Binding: Paperback
  • Publisher: Pearson India

Business Communication: Concepts, Skills, Cases, and Applications, 3e builds on the strengths of the second edition - a clear writing style and comprehensive content - and has been updated to reflect the latest research and technological developments in business communication.

Divided into three parts, this revised edition focuses on the development of communication skills in business, and the structured applications of business communication. Topics such as reading and writing skills have been augmented, and contemporary channels of business communication, such as social media, have been examined in detail.

Table of Content

Part I
1. Profi le of an Eff ective Communicator 
2. Reading Skills 
3. Speaking Skills 
4. Conversation Skills 
5. Listening Skills 
6. Writing Skills 
7. Non-verbal Skills 
 

PART II BUSINESS COMMUNICATION
8. Nature and Process of Communication 
9. Organizational Communication 
10. Cross-cultural Communication 
11. Business Letters, Memos, and E-mails 
12. Social Media 
13. Business Reports 
14. Eff ective Presentations
15. Business Etiquette 
 

PART III STRUCTURED APPLICATIONS
16. Communication for Confl ict Management 
17. Communication for Eff ective Negotiations 
18. CVs, Personal Interviews, and Group Discussions 
19. Summer Project Report 
20. Written Analysis of Cases

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